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Invitation Letter——Cloud Service Empowerment Globalization | Big Data Driven Intelligent Marketing Offline Salon

2019-03-13 11:06:32

On March 28, 2019, DotC United Group and IBM will jointly hold an offline salon event in Beijing with the theme of “Cloud Service Empowerment Globalization, Big Data Driven Intelligent Marketing”, and will discuss the future intelligent marketing trend with the guests, help more SMEs to break through the marketing bottleneck and realize the globalization strategy.

Agenda

13:00-14:00 Guests Sign In

14:00-14:40 Theme: Cloud Utilization of Game, Ads and Pan-Entertainment Industry

Speaker: Jiang Xuchun

CPO of Cloud Computing Division, IBM Greater China

14:40-15:20 Theme: How the DSP Rise to the Challenge: Ten-billion-global-traffic-based Innovation

Speaker: Zhang Yufei

Deputy Director of Traffic Operations, Medium and Large Media Buying, Big Data & Programmatic Advertising, DotC United Group

15:20-15:35 Tea Break

15:35-16:15 Theme: Breaking Through Platform Barriers and Mining Maximum Traffic Value

Speaker: Huang Xinkai

Product Manager, Big Data & Programmatic Advertising, DotC United Group

16:15-17:00 Free Talk

 

Speakers Introduction：

Jiang Xuchun, CPO of Cloud Computing Division, IBM Greater China

CSP VAS SDP field experts, has delivered multiple AppStore, Cloud, SmartCity, PaaS/IaaS, SNS, SDP, eRead projects globally, with rich experience in large-scale solution design and complex project conduction, promote business, design solutions and conduct project for operators in 15 countries and regions overseas. As a technical leader and architect, he successfully leads and implements a number of industry-wide projects across 17 countries, include over 10 vendors and by a team of up to 200 people.

 

Zhang Yufei, Deputy Director of Traffic Operations, Medium and Large Media Buying, Big Data & Programmatic Advertising, DotC United Group

Zhang Yufei, Deputy Director of Traffic Operations, Medium and Large Media Buying, Big Data & Programmatic Advertising, DotC United Group

He has been deeply involved in the Internet field since 2014, and accumulated 6 years of global experience in mobile marketing. He has a keen insight and commercial sense of global data, customers and trends, and is familiar with the programmatic advertising, domestic CTW business advertising needs, the latest developments in the global channel, frontier data analysis, etc. in global market, and help the market reach to users more efficiently and accurately. He’s committed to providing advertisers at home and abroad with DSP, Facebook, Google and other channel-side expansion services, providing competitive and differentiated products and solutions by focusing on the pain points of the clients (companies and users) during globalization, to meet the market needs of one-stop delivery of massive ads resources.

 

Huang Xinkai, Product Manager, Big Data & Programmatic Advertising, DotC United Group

Responsible for DotC United Group’s advertising platform, network alliance platform, advertising aggregation platform and other products, familiar with the upstream and downstream business interaction of the advertising industry chain and RTB real-time bidding process & technical architecture. He built DotC’s advertising quality audit system and traffic anti-cheat mechanism, further enhanced the revenue and experience of advertisers and traffic owners. VideoX, the newly designed Mediation platform, serves developers in aggregating advertisements and data from different advertising platforms, optimizes advertising revenue at a single-time display level, and opens a new era for mobile traffic realization.

 

Date:

13:00 – 17:00, 28th March 2019

Venue:
Ruijixiang Room, F5, Radegast Hotel CBD Beijing（No.15 Guanghua Road, Chaoyang District）

 

Registration:

 

Reminder: Available seats are limited. Please scan the QR code below  to get the event link to register quickly. Be sure to bring a valid business card before signing in.

 

Scan the QR code above to sign up

 

About DotC United Group

DotC United Group (DUG) is a technology company which creates and architects internet platforms to tackle globalization challenges and simplify complexities in the globalization process. Utilizing years of experience in localization, data-driven solutions, and diversified distribution channels, DUG services can simplify CTW (China to the World) process through structured and systematic planning and execution. We provide competitive and differentiated products and solutions by focusing on the pain points of the clients (companies and users) during globalization, and create values for clients to achieve a multi-win. Our products have served billions+ users and clients composed of Alibaba, Toutiao, Lazada, Netease, Tencent, Xishanju, miHoYo and Youzu Interactive.

 

DotC United Group integrates big data technology with its group business, based on its own big data technology and methods, serves the core business of the group and optimizes its business structure, effectively improving operational efficiency and accurately understanding user needs. At the same time, the Group’s big data technology can also provide great guidance and data support for market control, strategic planning, internal management and other aspects. With its big data-based and user-centric products, promoted by fusion, DotC United Group is committed to bring better service and life to customers around the world through cutting-edge technology and the latest products.